First impressions: Is Flock a Flop?

I was humming along on Twitter last night and found @ChrisMessina tweeting about Russell Crowe (Yum-O) and Pastry Kits – two totally non-related topics. I was curious and fell down the rabbit hole looking for connections. Within two clicks, I found Flock, a social web browser (what the heck is that? – just kidding). See Flock browser beefs up Twitter, Facebook support in the NY Times for more info.

Well, before I even got that far, this is what I saw…I came close to feel a bit woozy from the picture. 

Here’s the lesson here. While Flock may be a great social media all-in-one browser, the site itself leaves much to be desired. As the saying goes, “A picture is worth a thousand words.” And, oh, boy….this one nearly drove me away from the website.